Welcome to D2I – Dress to Impress (“D2I”, “we”, “our”, or “us”). We value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from our website.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

When you visit or place an order on D2I, we may collect the following information:

Personal Information

  • Full Name
  • Email Address
  • Mobile Number
  • Shipping Address
  • Billing Address
  • Order Details
  • Account Login Information (if you create an account)

Payment Information

We do not store your debit card, credit card, UPI PIN, CVV, or online banking credentials.

Payments are securely processed through trusted third-party payment gateways.

Automatically Collected Information

We may automatically collect:

  • IP Address
  • Browser Type
  • Device Information
  • Operating System
  • Website Usage Data
  • Cookies and Similar Technologies

2. How We Use Your Information

We use your information to:

  • Process and fulfil your orders
  • Deliver products to your address
  • Process payments securely
  • Send order confirmations and shipping updates
  • Respond to customer enquiries
  • Improve our website and shopping experience
  • Detect and prevent fraud
  • Comply with legal obligations
  • Send promotional offers and newsletters (only with your consent)

3. Cookies

Our website uses cookies to improve your browsing experience. Cookies help us:

  • Remember your shopping cart
  • Save your preferences
  • Analyse website traffic
  • Improve website performance
  • Personalise product recommendations

You can disable cookies through your browser settings, although some features of the website may not function properly.

4. Sharing of Information

Your privacy is important to us.

We do not sell, rent, or trade your personal information.

We may share your information only with trusted service providers such as:

  • Payment Gateway Providers
  • Courier and Delivery Partners
  • Website Hosting Providers
  • Customer Support Services
  • Government or Legal Authorities when required by applicable law

These third parties receive only the information necessary to perform their services.

5. Data Security

We implement appropriate technical and organisational security measures to protect your personal information from:

  • Unauthorised access
  • Loss or theft
  • Misuse
  • Disclosure
  • Alteration
  • Destruction

While we strive to use commercially acceptable security practices, no method of electronic transmission or storage is completely secure.

6. Your Rights

You have the right to:

  • Access your personal information
  • Update or correct inaccurate information
  • Request deletion of your account (subject to legal requirements)
  • Withdraw consent for marketing communications
  • Request information about how your data is processed

To exercise any of these rights, please contact us using the details below.

7. Marketing Communications

If you subscribe to our newsletter or promotional updates, we may send information about:

  • New Arrivals
  • Exclusive Collections
  • Festival Offers
  • Discounts and Promotions
  • Upcoming Sales

You may unsubscribe from marketing communications at any time.

8. Third-Party Services

Our website may use trusted third-party services for:

  • Payment Processing
  • Shipping and Logistics
  • Website Analytics
  • Customer Communication
  • Social Media Integration

These services have their own privacy policies governing how they handle your information.

9. Children’s Privacy

Our website is intended for users aged 18 years and above.

We do not knowingly collect personal information from children.

10. Data Retention

We retain your personal information only for as long as necessary to:

  • Complete your orders
  • Provide customer support
  • Meet legal and tax obligations
  • Resolve disputes
  • Enforce our policies

When your information is no longer required, it will be securely deleted or anonymised.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

Any updates will be posted on this page along with the revised effective date.

We encourage you to review this page periodically.

12. Contact Us

If you have any questions regarding this Privacy Policy or how your personal information is handled, please contact us.